Without a doubt the fastest way to drive high quality traffic to your site immediately.
With Google Adwords, you are not interrupting your audience as you would on TV, radio or a magazine by placing commercials in between content. Searchers are already pre-qualified, because they have indicated that they are interested in what you have to sell.
You determine your own budget and have control over how much you are willing to spend daily and monthly. Your budget can be increased or decreased based on results.
You may target users based on their location even within a specific radius, according to device types (mobile, desktop, tablet), language and interests.
With the ability to get daily or monthly reports that provide useful metrics, you can deduct how your campaign is performing and make relevant adjustments to improve it.